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The studios are actually pushing this one themselves, which makes it cringe
I’m pretty sure barbenheimer was astroturfed to shit as well. The memes and content people were making didn’t feel anywhere near as natural as the Doom x Animal Crossing stuff did. That trend felt legitimately homemade whereas anything similar that’s come after it has felt incredibly forced.
Yess, my theory as well. Either planned out from the beginning or after a few memes came up heavily fueled by both studios.
