There are a number of rating sites out there, sometimes with conflicting information. What do you go to when you want to donate, especially when you want to look for a particular issue/crisis/disaster.
If I can improve my impact by taking a few minutes to research, it would be nice to have a place to go instead of googling “charity rating for ____”
Support local groups where you know the people I guess.
I don’t know anyone that works in a charity and i suppose that’s the case for most people.