The original comic was rather popular at the time, and as a result, it became an early meme before mass-scale meme culture had really taken off besides doge memes and “I can haz cheeseburger.” So it quickly entered the cultural zeitgeist of the early internet because the kinds of people into memes and gamer culture at the time would’ve been about the size of the terminally online crowd today.
The original comic was rather popular at the time, and as a result, it became an early meme before mass-scale meme culture had really taken off besides doge memes and “I can haz cheeseburger.” So it quickly entered the cultural zeitgeist of the early internet because the kinds of people into memes and gamer culture at the time would’ve been about the size of the terminally online crowd today.