He absolutely nailed it, actually. The fact that you posted it speaks to the success of the viral marketing campaign. If you’re in doubt that this is an ad, either turn on sound or notice that the weirdly big URL tag on his pullover goes unpractically over the zipper.
I seriously don’t mind it. A good ad deserves the attention. There used to be awards and trophies for good ads, but most advertising agencies just don’t give a shit anymore. This is a refreshing take from the click bait, the misinformation and the obtrusive pop ups.
He absolutely nailed it, actually. The fact that you posted it speaks to the success of the viral marketing campaign. If you’re in doubt that this is an ad, either turn on sound or notice that the weirdly big URL tag on his pullover goes unpractically over the zipper.
Yup, it’s very well staged.
I seriously don’t mind it. A good ad deserves the attention. There used to be awards and trophies for good ads, but most advertising agencies just don’t give a shit anymore. This is a refreshing take from the click bait, the misinformation and the obtrusive pop ups.
The Clio Awards are still around
https://clios.com/awards/winners
Or just that the url contains the word “shop”. That’s usually a pretty reliable sign that someone’s selling something 🤷