- cross-posted to:
- apple@lemdro.id
- cross-posted to:
- apple@lemdro.id
In a surprising move, Apple has announced today that it will adopt the RCS (Rich Communication Services) messaging standard. The feature will launch via a software update “later next year” and bring a wide range of iMessage-style features to messaging between iPhone and Android users.
Apple’s decision comes amid pressure from regulators and competitors like Google and Samsung. It also comes as RCS has continued to develop and become a more mature platform than it once was.
I’m guessing the bubbles will stay the different colors, which is all apple really cares about. They get a /lot/ of sales on bubble color. So keep the regulators who want to open up imessage to others at bay and keep the primary benefit to apple. As a bonus, it’s less terrible in general for all of us.
Win-win-win.
This is soooo weird for me. I mean, it’s the content which counts?