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wat
They do these innocuous messages to build the numbers reputation before they start using it for spam. If enough people reply (even to tell them to stop) it makes the number look legitimate and the spam they eventually send is less likely to get blocked. If you get these your best bet is to report it as spam. Just a PSA to everyone.
Scammer text message
or wrong number
Gazpacho every day does this to a person
Some enslaved person in Asia now has to continue this conversation with you (Source: No More Bets)