Summary
Journalists are increasingly abandoning X (formerly Twitter) for Bluesky, citing higher engagement and less toxicity. Since Elon Musk’s takeover of X, changes like deprioritizing external links and rising hate speech have alienated many, especially marginalized groups.
Bluesky, founded by Jack Dorsey, offers a more welcoming environment, especially for journalists and activists, with 20x the engagement in some cases.
Reporters note better traffic, reduced harassment, and a focus on diverse stories.
Organizations like The Guardian and fundraising groups also report greater success on Bluesky compared to X.
You don’t have to deal with being sent links to other people’s mail servers’ public mail lists, and then figuring out how to get your own mail server to figure out how to join that conversation. Mailto links open in your mail client which already knows what your server is.
Mastodon don’t have a mailto: equivalent, pages can’t identify themselves in a way your browser recognize as a Mastodon host, your browser won’t remember your Mastodon account(s) specifically. And federation sync issues aren’t even dealt with here…