In other words: “prepare for even higher mrsp and scalper prices, suckers!”
The margins on GPUs are lower than the margins on their AI dedicated CUDA products.
They’re basically saying, it’s not worth their time to produce GPUs, so they produce just a few and sell them for a markup. But not at scale
It’s a good opportunity for Intel/amd to eat into the graphics market share… Except everybody’s competing for the same fabrication capacity at the chip foundry, so we will see
Nvidia is becoming a terrible company.
And people clearly love it.
I know it might not satisfy the highest of high end gamers but APUs are becoming more and more interesting these days for the more casual gamer. The steam deck already shows that they are viable options, and Apple silicon has massive potential if developers use Metal increasingly more. Even without it some games are running acceptably at least. I’m getting less interested personally in discrete GPUs as time goes on.
Ok, what about it?
They are basically saying: “hey investors! We’re gonna hijacking prices again for the fools that buy our products”
Ok, they have the right to raise their prices, and everybody has the right to never buy from nVidia. Nvidia has no obligation to sell cheap GPU’s to people and nobody is owed it from nVidia.
Let me tell you a story about a ghost from Christmas past called antitrust.
You are crying like a child over not getting your own way. You can buy an Intel GPU. You can buy Radeon or RX.
Yes, I’m crying so much there are floods in Valencia. Sorry hermanos.