• noodlejetski@lemm.ee
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    7 months ago

    In early testing of the new format, Reddit found that free-form ads outperform all other ad types in average click through rate (CTR) by 28%, along with increased community engagement when comments are enabled

    so they’re bragging how much more misleading the new format is, gotcha.

    • DaddleDew@lemmy.world
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      7 months ago

      I bet the “community engagement comments” are just people warning others that it is an ad

      • elvith@feddit.de
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        7 months ago

        Uhmmm based on my behavior before I left, the engagement is probably “click the three dots, hit report, select spam and block user”. That worked at least for a short while before they got rid of that feature…