Ford CEO Jim Farley Wakes After Decade-Long Nap, Shocked By China's EVs - CleanTechnica
cleantechnica.com
Closing in on 15 years in global marketing and sales roles for Ford, Farley goes to China and is shocked because its cars are better and cheaper.
  • AA5B@lemmy.worldEnglish
    20·
    3 months ago
    • The arrogance of seeing only established manufacturers.
    • The self-centeredness of assuming US and European are the only markets that matter, and product mix in US is more profitable.
    • The instant gratification of not thinking beyond quarterly financials.
    • The lack of knowledge of his own business and how to fit engineering timelines into marketing timelines