Reactionaries will always piss and moan about every kind of protest; “stupid stunts” or otherwise. Those are the people you don’t listen to, because if they had it their way, there would be no protesting.

The fact is that even their outrage draws attention to the issues and non-disruptive protests typically don’t have anywhere near that level of notoriety.

Edit: adding a sourced article that cites multiple studies on the matter.