For instance, I watch a video on Shout Factory and then pause, close the tab and when I go back to the link it goes back to where I left off.
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To expand on @misery_mansion@lemmy.world’s post: unless you log on or enable cookies, it’s very hard for the website you’re using to track your video viewing behaviour. They could only guess who you are and where you paused the video. Providing such convenience is how they trick customers to allow tracking.